"You want to price it at the top of the market to get the most money from your homeā¦"
You've never heard that before, right? Unreasonable sellers, high expectations, zero grasp of the market? I know, I feel your pain.
The reality is that sellers often think pricing high will leave them "room to negotiate." In truth, overpricing is one of the fastest ways to scare off serious buyers, waste valuable time, and ultimately net less money than if the home had been priced right from the start.
And since we're smack dab in the middle of a buyer's market, it's more important than ever to be strategic. That's why I want to share one of my favorite tools for these tough conversations: The Price Pyramid.